Engage for Good 2018

This was DoTopia’s second time attending Engage for Good in Chicago.  Topics this year ranged from Gun Violence, Disaster Relief, Empowerment, Impact Reporting, Cause Marketing (…obviously), Technology, and more.  Some of the themes that jumped out across many of the sessions were the need for brands to be authentic in their social good programs, the power of using technology to do good and the shared value cause marketing creates for corporations.  DoTopia was grateful to be a part of the discussions and it is very fun to meet so many of the nonprofit partners that individuals support on our platform. […]

Announcing the 31 Days of Giving!

The entire team at DoTopia is thrilled to announce our 31 Days of Giving in partnership with Deepak Chopra and Jiyo! Our team has always turned to Deepak Chopra for inspiration and are incredibly excited to be partnering with him and his wellness platform Jiyo to spread our giving movement. What are the 31 Days of Giving? During the month of June, any individual who signs up for a free personal giving account on our platform will automatically receive $10 to give to a cause. With over 1.6M nonprofits on the DoTopia platform, individuals will be sure to find a […]

The Power of Micro Giving

Individuals, estates, foundations and corporations contributed an estimated $390.05 billion to U.S. nonprofits in 2016.  In addition, the largest source of charitable giving in 2016 came from individuals at $281.86 billion, or 72% of total giving; followed by foundations ($58.28 billion/15%), bequests ($30.36 billion/8%), and corporations ($18.55 billion/5%).  It’s safe to say there is a lot of power in giving. We often talk about the power of the individual and you can’t ignore those numbers. While difficult to believe at times, each of us has the power and ability to make a difference. We get it, it’s easy to think […]

Ten Speakers You Should Know Before the Engage for Good Conference

The Engage for Good Conference is coming to Chicago May 23rd and 24th and DoTopia is thrilled to be a part of it once again. For those of you new to Engage for Good, its purpose is to work at the intersection of cause and commerce. Engage for Good provides brands and nonprofits the practical information and connections they need to succeed. A lovely and actionable goal. Originally founded as The Cause Marketing Forum in 2002, CEO David Hessekiel, does an impeccable job keeping the organization relevant by engaging leading corporations and nonprofits alike. Most recently, The Cause Marketing Forum […]

Pure Capitalism to the B Corp

We recently caught up with Russ Stoddard, CEO & Founder of Oliver Russell, a certified B Corporation that helps purpose-driven companies create stronger brands, increase market share, and build communities of fans, followers, and advocates. Definitely a crush-worthy company mission. Even a glance at Oliver Russell’s people will put a smile on your face. The purpose-driven agency has been around since 1991, consistent with the inception of cause marketing. Yet Russ (aka: the magnet for good) has been doing this “social good” thing for far longer, 30 years to be exact. He has experienced all parts of the equation through […]

Gen Z is Here

You’ve heard us speak to the changing workforce dynamic… almost on a weekly basis. This spring, Gen Z will be graduating from college and entering the workforce. Are you ready? Here is a repost a favorite blog post of ours highlighting David and Jonah Stillman of Gen Z @ Work. Meet David and Jonah Stillman, co-authors of Gen Z @ Work. For nearly 20 years, David has been enamored with generations, their impact on the workplace and sharing his expertise with world renowned companies. For 17 years, Jonah has been living the Gen Z life, sharing his insights with various companies […]

Nonprofit Spotlight: Autism Society of Minnesota

We love our nonprofit partners at DoTopia. After all, they are the reason we are here in the first place! This month, we are so excited to introduce you to the Autism Society of Minnesota. April is National Autism Awareness Month, so it is very fitting to be highlighting this amazing organization. Read on to learn more about the incredible work AuSM does and join us in supporting their mission. How did this organization get formed and what does it stand for? The Autism Society of Minnesota is Minnesota’s First Autism Resource ™ In 1971, a group of passionate parents […]

10 Ways NOT to Epically Fail at Cause Marketing

The phrase “epic fail” can be used to describe a lot of unfortunate events. Perhaps this adequately describes the keish you tried to make for your best friend’s going away brunch? Or worse, you didn’t have a back-up plan for your outdoor wedding ceremony and a monsoon hit. Regardless of the experience, we have all been there. Many CEO’s would say they attribute failure to the reason they achieved their biggest successes. No one likes to hear this immediately after making a big mistake, but once our ego’s get out of the way, we can agree that failure is a […]

Nonprofit Spotlight: Alzheimer's Research and Prevention Foundation

For this week’s Nonprofit Spotlight, we are thrilled to introduce the Alzheimer’s Research and Prevention Foundation. The Alzheimer’s Research and Prevention Foundation (ARFP) was founded by Dr. Dharma S. Khalsa in 1993. Dr. Khalsa became the first physician to advocate a lifestyle approach to the prevention and treatment of memory loss. He is among the world’s leading authorities on integrative medicine, and has written extensively on a wide range of health and healing issues. For the past 25 years, ARPF has funded integrative and holistic medicine research around the globe. Currently, ARPF supports several ongoing studies, one of them being […]

Get Out and Support National Volunteer Month

Is it just us, or did the first day of spring show up out of nowhere? Perhaps it’s because our friends on the east coast are getting hit with Nor’easter #4. Before we know it, it will be April. Did you know April also happens to be National Volunteer Month? If you did, kudos! If not, don’t fret. You still have time to implement a volunteer campaign for your company and inspire your employees and customers to get involved. According to the Corporation for National Community Service, 25.3 percent of Americans volunteer, which is 62.8 million volunteers. They average 32.1 […]

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